When Are The Best Times To Post On TikTok?

When Are The Best Times To Post On TikTok?

Summary
TikTok is a social media platform for quick video creation, sharing, and discovery. Young adults use the app to express themselves in a variety of ways.

As a content creator, if you wish to climb the ranks of TikTok popularity, you need to know the best time to post. It would be a shame if you made a high-quality post just to have it ignored by the users. 

You must understand that posting at random times isn’t always a good strategy to gain more followers. There are peak times when users will engage more with you. That’s when you should be posting.

When posting on TikTok, timing is everything. Different times of day can mean the difference between achieving virality or being lost in the app’s depths. However, a few general times tend to be more successful. So, when are the best times to post on TikTok? Continue reading to find out!

Why is it Important to Post on TikTok at the Best Time and Day?


You will receive low interaction if you post your content when most of your audience is asleep or is busy. That’s why knowing the best times to post on TikTok is crucial to your success.

However, you should be aware that only high-quality material shared can generate the most interaction at the proper moment. Regardless of the posting schedule, poor material will not move the needle.

If you’ve used TikTok for a while, you know that being on the “For You Page” has become the pinnacle for artists, companies, and influencers.

The “For You” portion displays an infinite stream of videos selected by the algorithm based on your previous app usage. Videos in this area get a larger audience and generate more engagement.

As a result, the system chooses films for that segment based on various criteria, including user interactions. Videos with many likes, shares, and comments are more likely to be included on the “For You” page.

How will you keep the engagement wheel going if your posts don’t even display in the subsequent feed when most of your audience is on TikTok?

By optimizing your posting time, you increase the probability of your post garnering an amount of publicity and being included on the “For You” page.

There is no such thing as the optimal time if you do not create high-quality content. The algorithm prefers videos watched from beginning to end, so make hot TikTok videos with trendy hashtags, effects, music, and collaborators.

When Are The Best Times To Post On Tiktok?

The best time to post a TikTok is determined by what day it is. According to the Influencer Marketing Hub, these are the best days with high levels of activity:

  • Tuesday
  • Wednesday
  • Friday

But what are the best times to post every other day? The following will tell you when you should post from Monday to Sunday.

Monday

On Mondays, morning postings do better. Generally, the best times to post on TikTok on this day are:

  • 6 a.m
  • 10 a.m
  • 10 p.m

Tuesday

The optimum time to post on Tuesday is around 9 a.m. the other two times you can publish videos are:

  • 2 a.m
  • 4 a.m

Wednesday

On Wednesday, the ideal times to post on TikTok are: 

  • 7 a.m
  • 8 a.m
  • 11 p.m

Thursday

If you’re going to upload anything on Thursday, the best time to do it is around:

  • 9 a.m
  • 7 p.m
  • 12 a.m

Friday

The optimum time to post on TikTok on Friday are:

  • 5 a.m
  • 1 p.m
  • 3 p.m

Saturday

On Saturday, the ideal times to post on TikTok are:

  • 11 a.m
  • 7 p.m
  • 8 p.m

Sunday

For Sunday, here are the best times to post:

  • 7 a.m
  • 8 a.m
  • 4 p.m

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How Do You Know When It’s The Best Time to Post on TikTok?

It’s impossible to determine if the average optimum time to post for most content authors applies to you. Even if you’re new to TikTok, understanding the optimum times to publish will help you reach and connect with a larger audience.

If you’ve been using TikTok for a while, it’s time to look into the analytics section to determine the optimum time to publish, particularly for your TikTok profile.

1. Choose Your Best Territories


When marketing to a global audience across different locations, finding the top countries in which your audience resides is crucial in deciding the best time to publish on TikTok.

It will allow you to select a time when most of your audience will be online to watch your content across many time zones. Go to the “Followers” tab and scroll down to the “Top Territories.”

2. Analyze The Times When Your Followers Are The Most Active

You’ve figured out where your target audience is. It’s now up to you to find out when they’re active.

This section may appear to be more difficult, but it’s actually just an issue of knowing time zones. For example, if you’re in Thailand and have a large following in India and Thailand, the time difference is just around an hour and 30 minutes. In reality, with such a little time change, your posting schedule will be unaffected.

Another intriguing component of the TikTok statistics area is the Follower activity indicator. It lets you observe when and on which days your audience was most engaged.

Scroll down inside the Followers page to find the “Followers Activity” depiction. In this section, you can check how many of your followers were active on a specific day of the week.

3. Make The Most Of The Data From Your Highest Performing Content

The next step in coming closer to what’s the best time to post on TikTok is to keep track of the performance of your prior material. Look for a correlation between your high-performing content and the day and hour it was published.

The “Material” page of TikTok statistics provides in-depth information on the performance of the content you’ve submitted in the previous seven days. You’ll see a slew of performance information for each post, including the number of likes, comments, shares, reach, and average view time.

4. Make A Spreadsheet To Track Your Progress

Because TikTok only gives post-performance statistics for the previous seven days, you’ll need to create your own spreadsheet to track your content’s performance.

You’ll be able to make more educated decisions if you have a month’s worth of the top TikTok post-times for your account. In your spreadsheet, you should keep track of the following metrics:

  • Date and Time of Publication
  • Title of the videos
  • Likes on videos
  • Comments on the video
  • The Reach of video
  • Shares of video
  • Time spent watching the video on average
  • Views on video
  • Source of traffic
  • Territories of primary and secondary audiences

After a month or quarter of tracking, you may go back to see which days and times produced the best outcomes. Make the most of it by posting on TikTok at the most convenient moment for you.

How to Post on TikTok Efficiently

As you try to figure out the best time to post on TikTok, you’ll see that there is no one-size-fits-all solution. On TikTok, every content creator has many opportunities to gain maximum visibility for their audience.

You wouldn’t want to live in a world where your brand only has a single day or time frame to interact with customers. However, for a social media manager responsible for numerous client accounts, publishing at multiple best times may become rather stressful. This is when a social media scheduling tool comes in handy!

To Sum It Up

How to Post on TikTok Efficiently


As TikTok becomes a new hub of interaction, fresh companies of all sizes flock to the platform to make a meaningful effect. It’s time to make use of TikTok’s engagement potential. 

But keep in mind that publishing isn’t the sole solution. It’s a stepping stone to assist you in catching your audience’s attention. The quality of your content will determine your fate from there.

Did you find this article helpful? If you did, please check out our other blogs at Intrinsic Writing Solutions.

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